b'CONNECTING TO OUR FUTUREOur industry has always been driven by futurists. From the groundbreakers and disruptors who came before us to todays changemakers and visionaries who motivate us to continue pushing the boundaries, sharing ideas, and accelerating innovation to shape whats next.Prognosticating industry advancements 10 years from now, industry veterans discuss the competencies, behaviors, and mindsets we need to develop in our people today to get there.Teresa Elder FORECASTERS SAY THAT THE DEMANDfor internet CEO, WOW! bandwidth and performance is expected to rise dramatically over the next decade as connectivity Teresa Elder is a respected connectivitybecomes even more prevalent in every aspect of industry leader growing companies intoour lives. This is a world Im excited about, and we multi-billion dollar enterprises, while buildingat Cox will enable real-time, immersive experiences strong teams with a passion for innovationand connect people in meaningful ways. and delivering exceptional customer experiences. Teresa consistently ranks on theTo bring those connections and experiences to life, Cablefax 100 and Most Powerful Women lists,we need to make sure we have the right people in lauded for her work in transforming WOW!the right places. This means we need to provide and carrying it into its next era. development opportunities for current employees, retain top talent, and attract future talent. We need FROM ARTIFICIAL INTELLIGENCEto ever-smarterstrategic workforce planning across divisions. And devices to virtual reality, the cable industry willan essential point: We need a diverse workforce that continue to be on the leading edge of innovation,represents the markets we serve and ensures every transformation, and impact. Broadband networks willemployee has equal opportunity to grow and thrive. be upgraded to deliver dizzying speeds, 10 gigabitsWere living in an interesting time in history, where and beyond, that will power businesses, schools,were grateful for the opportunity to reconnect in-hospitals, and our homes. Internet connections willperson and incorporate all the benefits of flex work. be even more essential to our everyday lives andOne of the distinct advantages of a hybrid work these connections and the infrastructure it takesenvironment is the ability to reach more people, to provide them will pump hundreds of billionswhile the challenge is to nurture our culture and of dollars into our national and global economies.inspire engagement. When we invest in our most Making all of this a reality will take an educated,important asset, our people, we can be the catalyst engaged, and entrepreneurial workforce that is that brings real lasting change for our employees, agile, diverse, innovative, and resilient.their families, and the communities we serve. At WOW!, we have embraced a work environment that allows for flexibility and meets workers where they are and believe this approach is key toMark Greatrexattracting and retaining top talent. Continuous two- President, Cox Communicationsway communication across the organization and anMark Greatrex has made an indelible intentional focus on developing leaders at all levelsimpact on the industry by seizing will ensure strategic creativity and lead-to-the- opportunities for change to build brands future employees who can take on new challenges.and businesses, drive profitable growth, and innovate to reshape markets. Mark was Our industry and the creative people in it havenamed to the 2022 Cablefax 100, a group transformed our lives and the way we all live,of exceptional leaders touted for growing work, and play. The next 10 years will be equallytheir organizations through change and transformative as technologies converge anduncertainty without ever dropping the ball.consumers rely more heavily on the criticalproducts and services our industry provides.page 4'