Organizations Need Intrapreneurial Leaders

Syndeo Institute Chief Program Officer Camilla Formica with Intrapreneurship Academy instructors Susie Tomenchok, Kristin Crockett, and Melissa Schneider in a panel discussion.

Intrapreneurship Academy transforms your employees and teams into bold go-getters and big revenue drivers—talk about ROI (Return on Intrapreneurship)!

In this video, Chief Program Officer Camilla Formica sits down with Intrapreneurship Academy instructors Susie Tomenchok, Kristin Crockett, and Melissa Schneider to discuss the value and impact of intrapreneurship within organizations.

Key Takeaways

  • A focus on personal responsibility allows individuals to advocate for themselves, raise their hands, and avoid getting lost in the shuffle.
  • Having influence within an organization is not just beneficial for individuals, it’s important for the team and the collective to insert positive momentum.
  • Employees are asking themselves, “Do I matter?”
    Companies should respond with a culture that feeds the bottom line and drives product innovation while creating a place where people believe their work matters and feel they can contribute to the success of the company no matter their level within the organization.
  • Intrapreneurship is about inclusion and creating a space that is wide open to ideas, perspectives, and experiences that teams bring through the door every day.

This article was originally published in the 2023 Second Annual Intrapreneurship & Innovation Report.

Trust is hard to define. It’s even harder to build. 

As humans, we all instinctively know when trust is there, and we know when it’s missing. That’s why we’ve spent nearly the last three years studying what builds trust with workers, customers, and partners. Here’s what we’ve learned.

First, trust must be built from the inside-out, starting with your workforce. Trusting workers are 180% more motivated to work. A trusting, more motivated workforce achieves double the customer satisfaction. Organizations with satisfied, highly trusting customers see up to 4x improvement in their market cap.

Second, the building blocks of trust are the same no matter who you’re building trust with. We call these The Four Factors of Trust: humanity, transparency, capability, and reliability. Together, they make up a ground-breaking platform called TrustID™, which measures The Four Factors of Trust and helps organizations take more targeted action to build trust from the inside-out.

Third, trust drives human behavior. As a manager seeking to foster innovation on your teams, it’s critical to understand how the Four Factors can encourage the behaviors that fuel innovation.

It’s easy to see how building trust through the Four Factors can lead to these behaviors. When your team members feel like they are treated as whole humans with empathy and respect (humanity), they are more willing to provide honest feedback and constructive ideas for improvement. Clear expectations (transparency) actually encourage workers to take on more responsibility—raising their hand to lead the next new initiative. Similarly, having the resources and agency to do their job well (capability) prompts team members to be more intrapreneurial, learning new skills on their own. Keeping promises (reliability) leads to worker recommendations, enhancing an organization’s external brand, and attracting new talent. Overall, a more trusting workforce is more eager to collaborate and provide valuable diversity of thought when it comes to shaping innovative concepts.

So how can you get started? Consider using TrustID with your team to measure how trusted you are today and uncover your biggest opportunities to build trust.

Trust Is Key to Building a Culture of Innovation

This article was originally published in 2023 Second Annual Intrapreneurship & Innovation Report.

Kristin Crockett, Driving Innovation Course Facilitator at Intrapreneurship Academy
Kristin Crockett
Driving Innovation Course Facilitator
Intrapreneurship Academy

Kristin Crockett leverages 35 years of experience in the connectivity industry, including at Comcast where she led Learning Engagement and supported Diversity, Equity, Inclusion, and Belonging efforts.

Melissa Schneider, Leading with Agility Course Facilitator at Intrapreneurship Academy
Melissa Schneider
Leading with Agility Course Facilitator
Intrapreneurship Academy

Melissa Schneider is an engaging speaker and influential development coach. She brings 20+ years of experience including leadership at HBO as a sales development and partnership management executive.

Susie Tomenchok
Intrapreneurial Leadership Course Facilitator
IIntrapreneurship Academy

Susie Tomenchok is a successful entrepreneur, connectivity industry veteran, former executive at a large corporation, and author of The Art of Everyday Negotiation Without Manipulation.

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